Freemium Funnel Instrumentation
Taxonomy, stitching, and a funnel that still makes sense when half the traffic never signs in.
Full syllabusCurriculum
Programmes on the shelf
One flagship carries the full method. The others are narrower cuts for teams who already know where it hurts. Fees are listed separately and remain informational.
Quiet Cohort Retention
Returning free users who barely click. How to describe them without inventing engagement they did not have.
Related flagship
Event Taxonomy Table
A facilitated rewrite of your event list until a designer and a warehouse person can share it.
Ask for dates
Paywall Timing Studio
When the gate appears, what you log, and how to avoid treating every decline as a pricing crisis.
See Night class fees
Feature Gating Ledger
A compact method for logging which capabilities were offered, withheld, or later unlocked on a free plan.
Loose leaf includes this pack
Experiment sketches for upgrade prompts
How to write a test that changes copy or timing without poisoning the free-tier story you already trust.
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